Oisterwijk, one of the most beautiful villages in the Netherlands

Locations on the Local Flavors Bike Route

In Oisterwijk , you’ll find plenty of delicious local products. Fresh strawberries, asparagus, vegetables, dairy, Wagyu beef, goat cheese, and more—too many to list. The Local Flavors Route takes you on a bike ride past farms and local shops where you can buy and sample these fresh products. Read more about the locations below.

1. Garden de Es: organic garden, care farm ánd store

Tuin de Es is a beautiful and versatile garden in Haaren. Passionate owners Bart and Daniëlla offer organic fruits and vegetables. They also offer daycare to people with special needs and regularly organize workshops, meals and (wild) picking walks along the crops.

At the market garden they grow about 80 varieties of vegetables, all organic. For example, you won't see any pesticides here and they fertilize with their own compost, natural compost and cow manure. The Es has a spacious store, where in addition to selling their own vegetables and fruit, they also sell a number of products from colleagues in the neighborhood, such as meat, cheese, jam, herbs and ice cream!

2. Het Kruidenrijk

At Het Kruidenrijk, Rene and Yvonne grow as many as 60 different kinds of medicinal herbs in their own garden in an ecological way. The herbs are grown with great care and attention, harvested, dried, reduced and processed into a wide range of healthy herbal products. And this is all done by hand!

The herb garden is designed to be a pleasant and enjoyable place for humans, animals and herbs to be. The finished products are sold in the garden store and web store Want to learn more about herbs and their medicinal ways? Then you can also visit the Herbal Kingdom. Yvonne and Rene give several workshops on medicinal herbs.

3. De Ruijsbossche Hoeve

Jan and Conny work with great passion at De Ruijsbossche Hoeve. They have beautiful Piedmontese cattle, one of the best European beef. All their cows get their own name. Because the pastures are around Jan and Conny's house, they enjoy their animals daily. Their aim is to treat their animals, their environment and their customers in an honest, natural way.

At De Ruijsbossche Hoeve you have come to the right place for honest Piedmontese beef. In addition, their assortment includes large cuts of meat from their own farm (Tomahawk, Bavette, Picanha, Shortrib, Beef Tenderloin, Brisket, Rib-Eye, T-Bone steak), cheeses, beers, ice cream, soups, juices and jams from colleagues in the region. These products can be purchased through the vending area.

4. Boerderijwinkel Het Belvershuys

Miriam and René Witlox of Het Belvershuys want to connect farmers and citizens. They do this in their attractive farm store, where they sell their own pork and a wide range of regional products from colleagues. Miriam and René also have a catering service, offer cooking workshops and serve coffee and tea on their small-scale terrace. And through the "Kieketon," you can see and experience how the Witlox family works.

Do you appreciate locally and honestly produced food and/or are you a burgundy bon vivant who loves quality? Then you really should visit the farm store of Het Belvershuys, where you can taste and enjoy the most delicious products!

5. Van Empel Asparagus

Fresh white asparagus, the tastiest spring vegetable according to many. The asparagus of Henk and Hannie van Empel from Haaren are grown on the sandy soils of Brabant with respect for nature and the environment. Every morning in March, April, May and June the asparagus are freshly cut in the fields and then sorted, washed and peeled at the farm.

In the attractive asparagus store, Henk and Hannie also offer delicious delicacies such as tender Brabant ham, fresh salmon, matching wine, baby potatoes and fresh eggs, as well as beautiful tableware. A hit with asparagus: Tijnsaus, available exclusively at Van Empel. Highly recommended!

On the website you will find delicious recipes, opening hours and read all about the growing process.

6. 't Haarens ijsboerke

At 't Haarens IJsboerke you can enjoy a delicious creamy home-made ice cream made from fresh milk from the cows of the van Liempt dairy farm. You can taste that! Eat it at the picnic table near the deer in the meadow.

7. Farm store De Rozephoeve

On the edge of the vast Kampina nature reserve in Oisterwijk, you will find the monumental farm of Bart and Susanne Claassen. They live here together with their four children and Grandma Nel. In an old stable attached to the house, Susanne has an attractive farm store. In the store you will find a special product on the shelves: meat from the farm's own Japanese Wagyu cows, the passion of farmer Bart.

Come taste and experience?

8. IJsboerinneke

Driving forces behind IJsboerinneke in Moergestel are Marc Bierkens and Linda Bierkens, brother and sister. Together they have been making artisan farmhouse ice cream since June 2017. You can taste that the ice cream is made from milk from their own cows and they are happy to tell you about it. They sell their ice cream from their ice cream parlor. In their garden they have a nice terrace where you can quietly enjoy ice cream and visit calves.

There are always 18 different flavors of ice cream in the display case. Marc and Linda change the flavors with the season and like to try new and different flavors. They also incorporate products from their own vegetable garden as much as possible; herbs, vegetables and fruits.

9. Maretakkenkwekerij

Michiel and Suzanne Nouwens run their Maretakkenkwekerij on Heikant 11 in Moergestel. They grow trees with mistletoe (or Mistletoe) and during the Christmas period the sale of bunches of mistletoe and wreaths takes center stage.

During the summer months, they are busy with the gardening business. As the seasons change, the offerings change. Starting in March, the sale of the perennial herb plants, annual herbs and vegetable-related plants begins. Starting in July, Michiel and Suzanne harvest the garlic leaves and offer them as strands. Tasty, long-lasting and fun as gifts. They also sell honey from their own hives. All products are from their own land, pure nature, unsprayed and lovingly cared for. You can also take a guided tour upon request.

10. Familymeat

The farm of "Familymeat" is located in the outskirts of the beautiful Brabant Heukelom. Grandfather Wim van de Wouw founded the company 65 years ago and in the meantime it has grown into a close-knit family business. The whole family takes care of the animals and the farm together with a lot of passion and pleasure.

Every day they dedicate themselves with care and dedication to produce food that is not only fresh and tasty. As far as possible, we do everything ourselves. From taking care of the animals to processing by a quality butcher and carefully filling the vending machines. Real meat as it should be. Fresh, honest and full of flavor.

The meat from Familymeat

You can find meat from their own farm in one of the farm vending machines open 24/7. Besides the wide selection of more than 35 different kinds of meat, they also sell vegetables from the vegetable garden, such as onions, potatoes, zucchini, div cabbage varieties and cucumbers. But also for seasonal products, such as asparagus, strawberries, pea soup, everything is replenished fresh daily.

Next to the vending machines is a bench so, you can sit down for a while, enjoy the surroundings and the farm. Come and have a look and be surprised by our delicious products.

11. Tierelier Dairy

Famile van Esch runs in Heukelom Koeientuin De Tierelier: a nursery and dairy farm. Since the fall of 2024, they also have a milk and soft rice tap and vending machines with other dairy products and fruits and vegetables. A cow's milk travels many miles. First the cows must be milked and the milk is stored in the milk tank at the farm. From the farm, the milk goes by milk truck to the dairy. From there it goes to the distribution center, then to various supermarkets and then it ends up in the consumer's refrigerator.

Want an honest glass of milk or soft ice cream straight from the cow? Then tap this atTierelier Zuivel. It couldn't be fresher, better and tastier. The tap is open daily from 7:15 am to 8:00 pm.

12. Aspergekwekerij Schuurmans

Aspergekwekerij Schuurmans has been growing asparagus since 1988. The small-scale farm passed from father to son Jan 30 years ago. Jan is horticulturist and asparagus grower, Arine takes care of sorting and sales.

From April through June, in addition to asparagus, you can get all kinds of matching supplies at the store. And depending on the offer, special vegetables are also on sale, such as orange and purple cauliflower, broad beans and sweet potato. Out of season, you'll find a variety of fresh produce in the vending machine on the street side, from eggs to local dairy. Feel welcome all year round!

13. Boerderijwinkel Piet van Meintjeshoeve

In Rob and Lonneke Denissen's farm store you will find the very largest collection of dairy products from the farmers of De Smaak van Hier. In Heukelom you can buy real, pure and particularly flavorful custard, yogurt and fresh milk from their own cows, or how about old-fashioned hangover or rice pudding?

In addition to dairy products, the store also offers a nice collection of homemade cheese from the farmer and fresh vegetables like (sweet) potatoes, pumpkins, cabbage and onions from Schuurmans asparagus from Heukelom. All good food, which comes directly from the neighborhood!

14. Kerkhovense Molen

The Kerkhovense Molen is a household name in Oisterwijk and the surrounding area. The mill is a beautiful monument where grain is still ground weekly, and where the mill store sells not only flour and local products, but also vegetables from its own garden.

15. at Robèrt's

Taste and experience... That is what it is all about at Robèrt, the store and bakery of Master Pastry Chef and Master Pastry Chef Robèrt van Beckhoven and his team. Here you will enjoy genuine Brabant hospitality and artisan products expertly prepared with fresh and honest ingredients.

But there is more! At Robèrt you can also learn to bake (even better) yourself. Robèrt's B'academy offers baking courses in bread and patisserie for home bakers with and without prior knowledge, and for professionals who want to hone their craft.

16. Koffiemiep

Koffiemiep is a brand new coffee roastery and bar run by barista Annemieke 'Miep' de Riet, where you can find freshly roasted coffee, artful latte art, delicious cake and the tastiest lunch. You will find the coffee roastery in the monumental building of the old leather factory KVL Oisterwijk, where also the art center EKWC is located. An inspiring place!

17. Williams Farm Shop

Williams Farm Shop is a true family-owned and operated business and is dedicated to offering the best seasonal produce. Whether you're looking for fresh vegetables, fruits, or local meats. Williams has it all.

Find produce in vending machines open daily from 8 a.m. to 10 p.m.

18. The tastiest street of Oisterwijk

At 't Lekkerste straatje van Oisterwijk you can buy delicious strawberries. In 2026 the store is closed due to circumstances. In season the strawberries are available from a vending machine. The expectation is that the local store will reopen in 2027.

The products of 't Lekkerste straatje are grown organically to the maximum extent possible and are Planet Proof certified.